B2B for Marketers Summit Archives
The AI-Powered B2B Content Marketer [AI for B2B Marketers Summit 25]
Mike Kaput
Session Recorded: June 2025
Today's AI tools are a B2B content marketer's best friend, allowing you to create, refine, and personalize B2B content at 10X the quality in 1/10 the time. In this highly actionable talk, Marketing AI Institute's Chief Content Officer Mike Kaput will show you the tools and tactics any marketer can use to supercharge the B2B content they create, including how to best leverage advanced reasoning models, long context windows, and deep research tools, to create better content faster.