AI for Agencies Summit

Agency Ops: Integrating AI Into Your Agency Without Overwhelm [AI for Agencies Summit 24]

Alisa Scharf
Duration: 22 minutes
Webinar Recorded: November 2024
Access from anywhere
In today’s rapidly evolving digital landscape, the thought of integrating AI into your agency’s operations can be intimidating. In this session, Alisa Scharf, VP of SEO & Generative AI at Seer Interactive, will share proven strategies for seamlessly incorporating AI into daily workflows by combining innovation with standardized processes.

- Discover how standardizing time tracking compliance can enhance the measurement of AI project impact. We'll share a uniform approach that not only boosts accountability, but also provides invaluable insights into resource allocation and efficiency.
- Witness how a standardized task management system for AI projects can help your agency function smoothly and effectively.
- See best practices that ensure everyone is on the same page and that projects progress without hiccups.
- Learn how to effortlessly integrate AI into daily operations without overwhelming your team. We’ll guide you in creating foundational GPTs for common tasks, making AI an ally in enhancing productivity rather than an obstacle to navigate.
- Equip your agency with the tools and insights to embrace AI confidently, ensuring a smoother transition and a more efficient workflow!
Meet Your Instructor

Alisa Scharf

Alisa Scharf is the VP of SEO & Generative AI at Seer Interactive, where she excels in leveraging data-driven insights to craft innovative strategies that drive growth and impact for clients. Known for her analytical mindset and creative problem-solving, Scharf is passionate about integrating AI into marketing workflows, identifying opportunities for automation, and enhancing overall efficiency. Her work reflects a commitment to staying at the forefront of industry trends, delivering value, and fostering meaningful client relationships. Scharf has been with Seer since 2012 and working in digital marketing since 2010. Scharf is an alumni of Temple University and lives with her husband, two children, and two dogs in Collingswood, NJ.

VP, SEO & GenAI