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Tamra Moroski is the Director of Partnerships at the Marketing AI Institute, with over 15 years of experience in digital marketing, operations, and sales. She connects AI tech companies with their audience, promoting AI literacy for all.
Leslie Carruthers is the founder and president of The Search Guru, a digital marketing agency helping B2B enterprises drive measurable growth. With over 25 years of experience, she is a recognized expert in AI-driven marketing, SEO, and conversion optimization. A graduate of Ohio University’s E.W. Scripps School of Journalism, Carruthers has trained, consulted for, and executed strategies for startups to Fortune 500 companies.
Liza Adams is an AI advisor and fractional CMO, guiding and working with B2B businesses. With 20+ years as a senior marketing exec at industry leaders like Smartsheet, Juniper Networks, Pure Storage, Brocade, Level 3, and Encompass Technologies, she inspires executives, leadership, and go-to-market teams with what's possible through real-life AI use cases, develops AI strategies, and plans AI operations as they evolve from exploration to integration. Adams focuses on helping teams deliver strategic value and drive sustainable profitability by using AI responsibly. With over a decade of experience with AI, starting with machine learning and predictive analytics and now generative AI, she is a recognized AI thought leader, prolific writer, and public speaker. Adams was recognized as a person to follow in AI at G2's 2023 Reach event and one of the 50 CMOs to watch in 2024 by Pavilion. She is passionate about using business as a force for good, elevating the strategic value of marketing, and diversity and inclusion. Learn more about Adams and her work at www.growthpath.net.
Great products and services are everywhere. It’s only when they’re communicated clearly that customers can find those products and services, make an informed purchase, and solve pressing problems. Morgan Norris helps technical companies define their corporate brand, identify their differentiators, and communicate their value to customers through brand storytelling and content.
