Webinar Recordings

Shaping the Future of Advertising: AI's Role in Driving Consumer Behavior and Authentic Engagement [Webinar Replay]

Kevin Myers
Duration: 58 minutes
Webinar Recorded: January 2024
Access from anywhere
Watch this electrifying webinar where AiAdvertising reveals the power of AI in transforming direct-to-consumer brand strategies. Dive into the heart of consumer behavior — understanding that what others say about your brand can be more impactful than what you say about yourself.

They'll explore innovative methods to amplify word-of-mouth and gather zero-party data, revealing a groundbreaking advertising frontier, set to redefine the way brands connect — and engage — with their audience.

This is not just a glimpse into the future — it's your roadmap to staying at the forefront of advertising evolution.

Discover the essentials of how AI can help you understand what works and what doesn't when it comes to what matters most to your brand. Then, buckle up for the next wave in advertising and embrace what's next with us!

Note: This webinar was originally recorded live as part of Marketing AI Institute's monthly webinar program.
Meet Your Instructor

Kevin Myers

Kevin Myers is Chief Product & Marketing Officer at AiAdvertising. Myers is inspired by how technology can be integrated to drive efficiencies, increase transparency, and maximize results. Myers believes in the power of “Marketer + Machine.” The world of Artificial Intelligence (AI) allows us to do things that were previously incomprehensible or impossible and enables businesses to measure the performance of every marketing investment.

Chief Product & Marketing Officer, AiAdvertising
Meet Your Instructor

Mike Kaput

Mike Kaput is the Chief Content Officer at Marketing AI Institute. Kaput uses content marketing, marketing strategy, and marketing technology to grow and scale traffic, leads, and revenue for Marketing AI Institute. An avid writer, Kaput has published hundreds of articles on how to use AI in marketing to increase revenue and reduce costs. Kaput is the co-author of "Marketing Artificial Intelligence: AI, Marketing and the Future of Business" (Matt Holt Books, 2022).

Chief Content Officer, Marketing AI Institute