Business Strategy

AI for Manufacturing Marketing Blueprint [Webinar Replay]

Mike Kaput
Duration: 1.0 hours
Webinar Recorded: August 2023
Access from anywhere
Access included with membership
Powerful AI tools are commercially available to all manufacturing marketers—and they’ve become easier to use, regardless of technical background. In fact, your competitors are likely already harnessing the power of AI to increase their marketing teams’ productivity, efficiency, and mission-critical ROI.

If you’re not already using AI in multiple facets of your marketing strategy, you need to be. Marketing your business without AI puts you at risk of becoming obsolete. This webinar and corresponding blueprint were created to assist you.

In The AI for Manufacturing Marketing Blueprint, you'll find:

- Clear, actionable definitions of AI, machine learning, deep learning, and generative AI.
- Specific AI use cases for manufacturing marketers to become more productive and creative.
- Top AI tools that manufacturing marketers can start using today to supercharge performance.

Note: This webinar was originally recorded live as part of Marketing AI Institute's monthly webinar program.
Meet Your Instructor

Mike Kaput

Mike Kaput is the Chief Content Officer at Marketing AI Institute. Kaput uses content marketing, marketing strategy, and marketing technology to grow and scale traffic, leads, and revenue for Marketing AI Institute. An avid writer, Kaput has published hundreds of articles on how to use AI in marketing to increase revenue and reduce costs. Kaput is the co-author of "Marketing Artificial Intelligence: AI, Marketing and the Future of Business" (Matt Holt Books, 2022).

Chief Content Officer, Marketing AI Institute
Meet Your Instructor

Cathy McPhillips

Cathy McPhillips is Chief Growth Officer at the Marketing AI Institute, overseeing marketing, growth, and customer experience, including MAICON and AI Academy for Marketers. Previously, Cathy led marketing at Content Marketing Institute and Content Marketing World, managed community growth for Share Our Strength’s No Kid Hungry campaign, and owned her own strategic digital marketing business focused on restaurants and the service sector. She started her career at two Cleveland advertising agencies. Cathy was an Ohio University Jerry L. Sloan Visiting Professional in Public Relations, is a Folio: Top Women in Media, and a MarTechExec Woman You Need to Know in Martech.

Chief Growth Officer, Marketing AI Institute