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The 2025 State of Marketing AI Report [Download]

Marketing AI Institute
Released May 2025
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Access available with membership
The 2025 State of Marketing AI Report contains never-before-seen data from nearly 1,900 marketers on AI understanding, usage, and adoption.

In it, you'll discover data on:

- How marketers understand, use, and buy AI technology...

- The top outcomes marketers want from AI...

- The top barriers they face when adopting AI...

- How the industry feels about AI's impact on jobs and society...

- Who owns AI within companies...

...And much, much more.