Webinar Library

How to Go to Market Faster with AI [Webinar Replay]

Sara Rosso
Duration: 59 minutes
Webinar Recorded: March 2025
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Access included with membership
Empower your marketing teams to effortlessly scale their global content strategies with Smartcat AI.

In this hands-on webinar, Sara Rosso and Sonia Mody of Smartcat share how global marketing teams use Smartcat’s powerful integration capabilities, seamless workflows, and real-time collaboration tools to speed time to market, expand global reach, and maximize ROI.

During this session, you’ll discover how to:

- Seamlessly Translate Diverse Content: Utilize Smartcat’s automated workflows to perform end-to-end translations for documents, video, audio, and images, supported by a vast network of 500K+ professional linguists.

- Modernize Video Content: Quickly adapt your video assets for international markets with state-of-the-art transcription, subtitling, and dubbing technologies.

- Optimize Website Localization: Benefit from seamless WCM platform integration that delivers “lights-out” translation of all website copy.

- Boost eCommerce Engagement: Integrate with platforms like Salsify and Shopify to translate and tailor product information for global audiences.

Note: This webinar was originally recorded live as part of Marketing AI Institute's monthly webinar program.
Meet Your Instructor

Sara Rosso

Sara Rosso is the Sr. Director of Product Marketing at Smartcat. Sara is a techie turned marketer, with over 15 years experience leading product marketing teams at major tech companies including Automattic, CloudBlue, HP and HubSpot. A lifelong learner, Sara loves nothing more than digging into how a product works and increasing the value it brings to end users.

Sr. Director of Product Marketing, Smartcat
Meet Your Instructor

Sonia Mody

Sonia Mody is the Solutions Architect, Smartcat. Sonia is a dedicated member of the Smartcat Solutions team, focusing on understanding customer needs to develop tailored solutions. Based in New York City, she has previously contributed her expertise at Okta and Parker Analytics.

Solutions Architect, Smartcat
Meet Your Instructor

Cathy McPhillips

Cathy McPhillips is Chief Growth Officer at the Marketing AI Institute, overseeing marketing, growth, and customer experience, including MAICON and AI Academy for Marketers. Previously, Cathy led marketing at Content Marketing Institute and Content Marketing World, managed community growth for Share Our Strength’s No Kid Hungry campaign, and owned her own strategic digital marketing business focused on restaurants and the service sector. She started her career at two Cleveland advertising agencies. Cathy was an Ohio University Jerry L. Sloan Visiting Professional in Public Relations, is a Folio: Top Women in Media, and a MarTechExec Woman You Need to Know in Martech.

Chief Growth Officer, Marketing AI Institute