An Interview with Richard Boyd [Ask Me Anything Session]

Richard Boyd
Duration: 55 minutes
Recorded June 2021
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In our Ask Me Anything sessions with Instructors, members ask their questions on marketing AI best practices, technology and AI implementation. Listen to the replay of the conversation with Richard Boyd, CEO, Tanjo Inc.
In the conversation, he discusses:
How AI can be used to gather market research on target buyers and audiences.
How AI can be used to simulate reactions of individuals or groups in different situations.
The ethical implications of using data and AI to inform and influence consumer attitudes.
Examples in marketing, government and video gaming industries.
Meet Your Instructor

Richard Boyd

Richard Boyd is co-founder and CEO of a machine learning company called Tanjo Inc, and a simulation learning company called Ultisim. At Aerospace giant Lockheed Martin, he created and led a group of innovative engineers and designers across all mission areas called Virtual World Labs. Boyd joined Lockheed Martin in 2007 with the acquisition of 3Dsolve, a North Carolina based computer game technology firm where he was founder and CEO. He also spearheaded the effort to use 3D visualization technologies to create virtual environments for movies including Warner Brothers' feature Fearless, a John Hay film titled The Steal, and Brian dePalma's blockbuster Mission: Impossible. With computer gaming pioneer David Smith, Boyd helped architect the Department of Defense Virtual World Framework. Boyd is also a children’s book author and a graduate of the University of North Carolina at Chapel Hill.

CEO, Tanjo Inc