Jeremiah Owyang will inspire marketers on how AI Agents change the marketing funnel, commerce, internal operations, and prepare marketers for the threats of AI to the decision-making process.

He will tackle the tough topics in the AI Marketing space: what should marketers do in a zero-click search world, how to be prepared when AI agents conduct commerce on behalf of customers and users, and how to influence AI and AI agents that are serving consumers and business decision-makers.

He will also share what marketers can learn from the Lean AI startups in Silicon Valley and how they can construct their internal marketing organizations to be highly productive, efficient organizations, and why experiences, community and human-services become a more important part of the mix.

Looking to the future, he will broach the idea of how an autonomous configuration of a group of AI Agents could eventually even become a customer, partner, or competitor—a topic that’s not being broached by most marketers today—but is an emerging trend in Silicon Valley.

Owyang is a former Industry Analyst focused on interactive marketing at Forrester Research, a founding partner at Altimeter Group, and is currently a venture capital investor at Blitzscaling Ventures (advised by Reid Hoffman) who has invested in AI startups; he has been based in Silicon Valley since DotCom and runs one of the largest AI startup events on the globe, Llama Lounge.