Content Marketing

The State of Natural Language Generation [Short Course]

Jeff Coyle
Course Duration: 57 minutes
Course Released: July 2020
Level: Beginner
Lifetime access with membership
Recent advancements in natural language generation have made it possible to craft 100% unique long-form articles from scratch. In this session, MarketMuse Co-Founder and Chief Product Officer Jeff Coyle discusses significant developments in NLG that have happened over the past year and how this benefits content marketers.

Participants in this beginner-oriented session will learn about different approaches to NLG, their benefits and drawbacks, and where they are best suited.

Course Curriculum

  • 1

    Welcome to the Course!

    • A Message From Your Instructor

  • 2

    The Course

    • Lesson 1: Three Goals of Modern NLG

    • Lesson 2: NLG Deep Learning Advancements

    • Lesson 3: Implementation Challenges

    • Lesson 4: Future Trends

    • Test Your Learning

  • 3

    Next Steps...

    • Closing Notes From Your Instructor

    • More Resources For You

    • Before You Go...

Meet Your Instructor

Jeff Coyle

Jeff Coyle is the Co-founder and Chief Product Officer for MarketMuse. Coyle is a data-driven search engine marketing executive with more than 21 years of experience in the search industry. He is focused on helping content marketers, search engine marketers, agencies, and ecommerce managers build topical authority, improve content quality and turn semantic research into actionable insights. His company is the recipient of multiple Red Herring North America awards, multiple US Search Awards Finalist, Global Search Awards Finalist, Interactive Marketing Awards shortlist, and several user-driven awards on G2, including High Performer, Momentum Leader and Best Meets Requirements. MarketMuse has 35 full-time employees and is headquartered in Boston. Prior to starting MarketMuse in 2015, Coyle was a marketing consultant in Atlanta and led the Traffic, Search and Engagement team for seven years at TechTarget, a leader in B2B technology publishing and lead generation. He earned a bachelor's degree in Computer Science from Georgia Institute of Technology. Coyle frequently speaks at content marketing conferences including: ContentTECH, Marketing AI Conference, Content Marketing World, LavaCon, Content Marketing Conference and more. He has been featured on Search Engine Journal, Marketing AI Institute, State of Digital Publishing, SimilarWeb, Chartbeat, Content Science, Forbes and more. For more information, visit www.marketmuse.com.

Co-Founder and Chief Product Officer, MarketMuse